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Empowering Retail Intelligence: Project Navodaya's Mobile-First Sales Transformation

Tech and Data Solutions

Client Need

A leading fashion and lifestyle brand was undergoing a strategic transformation to evolve from its traditional image to a more contemporary, versatile identity. As part of this shift, the brand needed a sales management system that could unify operations across Exclusive Brand Outlets (EBOs), Multi-Brand Outlets (MBOs), and Large Format Retailers (LFRs). The client faced fragmented data streams, low store-level visibility, and manual processes that lacked scalability. They were looking for a robust retail visibility tool to track performance in real time, and a mobile-enabled workforce automation solution to streamline operations and boost frontline productivity. 

Custom Solution

We developed and deployed Project Navodaya—a mobile-first, intelligent sales software platform tailored to the client’s retail environment. It served as a unified interface combining technology, data intelligence, and performance analytics to support omnichannel sales operations. 

Key Solutions Delivered:

1. Integrated Sales Software with Real-Time Syncing
  • Daily sales data synchronization via POS API integrations across EBOs, MBOs, and LFRs.
  • Standardized category mapping using EANs for channel-wide consistency.
  • Role-based dashboards and automated KPI alerts for all stakeholders.
2. Retail Visibility Tool for On-Ground Performance
  • Live performance tracking via the Promised Data Module, enabling dynamic target assignment based on store-level resource availability.
  • Transparent reporting on achievements, linked to incentive planning.
3. Workforce Automation & Upskilling
  • Geo-tagged attendance and facial recognition for secure workforce validation.
  • Automated onboarding and employee mapping for smooth transitions.
  • Learning Management System (LMS) modules for continuous skill development of Fashion Consultants and CCAs.
4. Sales Management & Reporting Excellence
  • Real-time, mobile-accessible dashboards for quick decision-making.
  • Hierarchical reporting for CXOs, HR, and frontline managers.
  • Seamless access across devices for performance tracking on the go.

Milestones and Achievements

  • Unified sales tracking and retail visibility across three retail formats via a centralized system.
  • Accelerated onboarding and hiring through an MRF-based workflow integrated into the enterprise mobile application.
  • Reduced operational lag with real-time geo-validated reporting.
  • Delivered actionable BI dashboards to senior management for strategic insights.
  • Empowered teams at all levels—from CXOs to field staff—through consistent, mobile-first data access.

Long-Term Impact

Navodaya has become the operational backbone of the client’s omnichannel retail strategy, integrating sales software, retail visibility tools, and workforce automation into a single ecosystem. Its impact includes: 

  • Elevated store-level accountability and performance tracking.
  • Faster decision-making enabled by on-demand, real-time sales data.
  • Seamless alignment between people, process, and technology.
  • Foundation for scalable expansion through intelligent sales management and automation.

By transforming retail from intuition-led to data-led, Project Navodaya sets a new benchmark in how smart retail brands can leverage workforce automation and intelligent sales software to drive consistent growth and operational excellence.