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Driving Innovation and Growth in a Competitive Market for Hisense
Workforce Management
Challenge
As a newcomer to the Indian market, Hisense wanted to establish a strong foothold in a highly competitive landscape. They required a swift and efficient recruitment strategy to build a capable team for modern and general trade. Additionally, they sought a tech-driven solution to enhance store discipline, ensure detailed sales analysis nationwide, and maximize ROI. Establishing a robust foundation for sustainable growth was their goal.
Solution
To address Hisense’s challenges, we delivered a blend of manpower and technology solutions designed to accelerate their market entry. Despite the complexities of high attrition, we successfully built a team of over 150 employees across India, retaining a core group of 17 dedicated members to drive operations forward.
We introduced the Multisense app, a cutting-edge tool that revolutionized store operations. This app enabled employees to:
- Mark attendance with geo-tagging.
- Upload sales data and track achievements versus targets.
- Provide managers with real-time sales analysis via a centralized dashboard.
With Phase 2 of the Multisense app in development, additional features such as dealer onboarding and enhanced sales tools are set to further empower Hisense’s growth.
Results
- Team Expansion: Recruited and deployed over 150 employees nationwide, ensuring a strong salesforce to support Hisense’s operations.
- Operational Efficiency: Streamlined processes and improved transparency through the Multisense app, increasing productivity and accountability.
- Tech Innovation: Secured approval for Phase 2 of the app, which introduces advanced features to enhance sales analysis and business growth.
Impact
Our collaboration has laid the groundwork for Hisense’s sustained success in the Indian market. By combining innovative technology with a reliable workforce, we’ve enabled:
- Real-time, data-driven decision-making.
- Improved discipline and operational transparency across stores.
- Enhanced dealer management and streamlined business expansion through upcoming app features.
These tailored solutions have positioned Hisense for long-term growth, giving them the tools to compete effectively and achieve a strong ROI in a challenging market.
